Please use this identifier to cite or link to this item: http://umt-ir.umt.edu.my:8080/handle/123456789/14600
Title: Determinants of mindful comsumption behaviour among consumers
Authors: Syahrul Hezrin Mahmud
Keywords: HF 5415.32 S92 2019
Consumption
consumers
Issue Date: 2019
Publisher: Universiti Malaysia Terengganu
Abstract: The phenomenon of uncontrollable consumption among Malaysians has recently become an issue of academic and wider interest. It is important to study Mindful Consumption so as to ensure the practice of sustainable consumption among Malaysians. Mindful consumption is premised on consciousness in both thought and behaviour about the consequences of consumption. In light of the above context. this study aimed to explore the practices of Mindful Consumption Behaviour among Malaysians and the role of internal and external factors in influencing the mindti.tl mindset and consequently the mindful behaviour of consumers in Malaysia.
URI: http://umt-ir.umt.edu.my:8080/xmlui/handle/123456789/14600
Appears in Collections:Pusat Pengajian Perniagaan dan Pengurusan Maritim

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