Abstract:
In Malaysia, functional foods do not have broad discussion despite it is expected
continue to attract a sizeable deal of attention among the scientific community. A
cross-sectional study was carried out between June and July 2011 involving 60 female
and 60 male in the age range of 20 to 30 years in Ipoh. The objective of the present
study was to determine the consumption pattern of functional food among young
adults in Ipoh as well as to examine their knowledge and to identify the factor that
influencing the attitude towards consumption of functional foods. A total of 120
questionnaires were distributed to the young adults and the data collected were
analyzed using SPSS ver. 16.0. The result indicated that 53.3% of the respondents
were consumed functional foods. Besides, result demonstrated that merely 43.4% of
the respondents had heard of functional foods. Result showed that subjects had low
nutrition knowledge and functional food knowledge (20.8% and 37.5% of them were
above satisfactory respectively).